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Posts Tagged ‘analytics

Benefits of mobile web analytics

Posted by: geophil9 on: December 5, 2009

The increase in mobile internet usage necessitated the need to venture into mobile web analytics as a way of ascertaining factors such as mobile traffic, site accessibility and mobile users navigation patterns aimed at enhancing mobile marketing initiatives like mobile advertising, search marketing, mobile site desktop promotions and text campaigns. Mobile analytics also collects and [...]


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